180-room hotel to replace old Miller's Ale House, Haverty's Furniture in Daytona Beach

The Daytona Beach Planning Board approved the site plan for a seven-story Drury Plaza Hotel. The lot will also have a separate sit-down restaurant as well.


A rendering of the proposed Drury Plaza Hotel for 2600 W. International Speedway Blvd. Image from Daytona Beach Planning Board meeting documents
A rendering of the proposed Drury Plaza Hotel for 2600 W. International Speedway Blvd. Image from Daytona Beach Planning Board meeting documents
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Plans for a seven-story, Drury Plaza Hotel and separate sit-down restaurant are in the works to replace the empty Miller’s Ale House and Haverty’s Furniture buildings next to Interstate 95 on International Speedway Boulevard. 

The Daytona Beach Planning Board approved a major site plan application for the new hotel in a 5-0 vote on Sept. 25, with board member Michael McLean absent from the meeting. The hotel will have 180 rooms.

“Speaking for myself,” Planning Board Chair Vernon Weatherholtz said, “it’s the entrance way to Daytona, and some of the buildings there are a little rough. I think it’s going to look nice once we get it started and completed. So, myself, I look forward to it.”

The Miller’s Ale House left that location in 2022 for the new location at Tomoka Town Center on LPGA Boulevard. The Haverty's Furniture store moved next door into the International Speedway Square shopping center in May.

The 4.64-acre site is located at 2600 W. International Speedway Blvd on the west side of I-95. It is sandwiched between the International Speedway Square and the Best Western Hotel adjacent to Indigo Drive, according to Planning Board meeting documents.

The developer, Drury Development Corporation, will demolish the buildings on the lots and construct a 126,000-square-foot hotel on 4.01 acres of the lot. It will have 221 parking spaces, to accommodate a potential future restaurant on the lot.

The developer does plan for a stand-along, sit-down restaurant on a 0.63-acre portion of the lot, though that will be finalized separately from the hotel’s development. According to the site plan, the restaurant will be on the south-west corner of the lot adjacent to Indigo Drive.

Jared Barbee, director of development for Drury Development, said during the first phase that outparcel area will be stabilized and grass seeded until the developer gets some offers.

“The long-term goal would be to maintain ownership of that lot area [and] secure a new restaurant user who has a plant that will come before staff in a subsequent site plan approval process,” Barbee said.

The Daytona Beach City Commission approved a planned development agreement with Drury Development in August, rezoning the 4.6 acres from a Tourist/Highway Interchange designation to planned development-general.

Drury Hotels has over 150 hotels in 30 states, according to the company’s website. The new Daytona Beach location will be a Drury Plaza Hotel, which offers an “upscale environment,” “enhanced meeting space” and on-site dining.

 

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