- December 4, 2025
Santa Claus parachutes in, kicking off Flagler Beach's annual Holiday Parade. Photo by Sierra Williams
Santa Claus parachutes in, kicking off Flagler Beach's annual Holiday Parade. Photo by Sierra Williams
Flagler Beach Mayor Suzie Johnston opens the parade. Photo by Sierra Williams
Flagler Beach Commissioner Chair Ken Bryan drives his decorated dune buggy during the holiday parade. Photo by Sierra Williams
Flagler County Sheriff Rick Staly leads deputies on horseback down U.S. Highway A1A during the Flagler Beach Holiday Parade. Photo by Sierra Williams
FCSO Comm. Mike Lutz as the Grinch rides a FCSO airboat. Photo by Sierra Williams
FCSO Comm. Mike Lutz as the Grinch rides a FCSO airboat. Photo by Sierra Williams
Halle, 4, Griffin, 2, and Marlee Ferrara; Jason, 4, and Jen Vaders; Gen, Ezra, 5, Malachi, 7, and Selah, 3, Maccloskey; Shena and Ben, 5, Barrrett. Photo by Sierra Williams
The Lady Jaguars cheer & dance organization during the holiday parade. Photo by Sierra Williams
Amy Perez takes photos of the parade while her son Dennis Jr., 4, receives candy from the participants. Photo by Sierra Williams
The Matanzas High School steel drum band Blue Steel performs Christmas songs for the crowd. Photo by Sierra Williams
Missy and Devon Dorato take their son Cole, 3, to see the parade. Photo by Sierra Williams
Members of the Flagler County Sheriff's Office in the parade. Photo courtesy of FCSO
Amy and Rylee Stives watch the parade from in front of Sally's Ice Cream. Photo by Sierra Williams
Norma and Dave Phillips sit in the shade to enjoy the holiday parade. Photo by Sierra Williams
Barabra Macready and Mary Louk, president and vice president of the Flagler Women's Club, lead club members in the parade. Photo by Sierra Williams
The Matanzas High School band performs Christmas songs at the parade. Photo by Sierra Williams
The Matanzas High School band performs Christmas songs at the parade. Photo by Sierra Williams
Meiah Liedtke, 17, and Ziraya Wyatt, 3, watch the parade with their aunt, Tricia Arnold. Photo by Sierra Williams
The Palm Coast Fire Department's Engine 25 strolled down Highway A1A blaring its horns. Photo by Sierra Williams
The Holiday at the Beach parade kicked off another holiday season in Flagler Beach, much to the enthusiasm of residents.
Starting with Santa's successful touchdown on the beach, the parade started at 2 p.m. on Dec. 3. Hosted and organized by the Rotary Club of Flagler Beach, the parade began with Flagler Beach Mayor Suzie Johnston riding down U.S. Highway A1A on the back of a convertible.
The parade began at N. 6th Street to go south on A1A and then west down S. 6th Street. Participants lined up beforehand to compete for awards in the following categories: “Outstanding Performance,” “Most Creative,” “Best Holiday Spirit” and “Judges Choice."
Several dance groups and local organizations and businesses participate: the Flagler Women's Club had three cars decorated, and the Flagler County Corvette Club showed up in style. Matanzas High School's band and Blue Steel drum band both performed holiday themed music for the crowd.
The Flagler County Sheriff's Office brought along two motorcycle officers to drive circles and figure eight's in the street, while Sheriff Rick Staly led officers on horseback — even the Grinch made an appearance, riding atop an FCSO airboat.
The crowds lined both sides of the street, cheering as the parade passed by. Even with the beach, boardwalk and dunes damaged from the recent hurricanes, plenty of people took advantage of the balmy, 70 degree weather to swim in the ocean and fly kites in the sun.
After the parade, Santa was available for photos from 4 p.m. to 6 p.m. at Flagler Beach City Hall.