- September 16, 2026
Seth Rowe, 15, of Flagler Beach, was one of 36 "dreamers" celebrated at Dream Day on June 27 in Jacksonville. The PRI Productions and Dreams Come True event provided a special day to area children who battle life-threatening medical conditions.
The dreamers arrived dressed as their favorite characters, walked the red carpet and shared a day of entertainment, music, food and activities with their loved ones.
Rowe wore a Jacksonville Jaguars football jersey and was greeted by former Jacksonville Jaguar and Pro Football Hall of Famer Tony Boselli; Jaguars mascot Jaxson de Ville; and members of The Roar, the Jaguars cheerleading team.
Boselli and the Jaguars surprised Rowe with an official contract to be a Jacksonville Jaguar for the day, "creating a magical, memorable break from the day-to-day realities of living with cancer, twice," according to a press release.
The event drew more than 2,000 attendees and featured approximately 100 character appearances; dozens of themed performances; live bands; and national, regional and local talent. Jacksonville Mayor Donna Deegan made an official proclamation naming June 27 as Dream Day in Jacksonville.